We publish every meetup on our calendar · Follow us on Luma

Sales Leaders Community in Traveltech

From SDR to Sales Leader

SDR as in Sales Driven Rebels, not the usual kind

We are the people selling B2B into travel and hotel tech. Learn the trade from someone who already made the jump you are aiming for, in person and without the posturing.

Actually free. No fee, no small print.

The whole commercial path, with a page for every role

CBO and CSO pass through here too. They are separate roles and we treat them as such.

The jump nobody teaches you

Prospecting can be learned. What nobody teaches is what comes next: when you stop chasing meetings and start building pipeline, when you go from closing yourself to making your team close, and how you negotiate with a hotel director who has been doing this for thirty years.

In travel and hotel tech that path is even lonelier. There are few of us, the sales cycle is long, the customer is a traditional industry and almost nobody writes about how selling here actually works. You learn by crashing.

This community exists to shorten that path. People selling the same thing you sell, to the same customers, telling each other without a filter what works and what does not. From the SDR who just started to the director who already built the team.

We start in travel because it is what we know best. Over time we will go into more industries, but first we want to do one properly.

Join the community

Upcoming meetups

We get together in person. Short talks, a lot of time to actually talk to each other and zero posturing. Everything goes up on the calendar.

Kick off
meetup
Date to be announced
The first meetup of the community
We are locking down the date and the venue. It goes on the calendar as soon as it is set.
Career
tables
In preparation
SDR to AE, and AE to manager
Sessions by career stage, with someone who already made that jump telling how it really went.
How a hotel
buys
In preparation
Sessions with buyers from the industry
Property managers telling us how they actually decide on a technology purchase.

How to take part

All free. Come in, take what is useful and give back when you can.

Meetups

In person get togethers to actually meet people, not to hand out cards and disappear.

The group

A private channel to ask without looking silly, get a second opinion on a stuck deal or vent.

Playbooks

Sequences, templates and tactics for B2B sales applied to this industry, not textbook theory.

Jobs

Commercial roles at companies selling to hotels, posted by the community itself.

Does your company sell to hotels?

If you want to host a meetup, offer a room or bring someone from your team to tell a real story, we are interested. We are looking for venues and people with something to say, not sponsorships with a logo and little else.

Let's talk

Every role is its own trade

What is expected of you today, what the next jump is and what to learn before you take it.

Questions

Is it actually free?
Yes. No fee, no premium tier, no card. The community exists because we want it to exist, not to charge you.
How do I join?
Everything runs through our Luma calendar. Hit follow and you get a heads up for every meetup we publish. We do not ask for forms here.
Travel and hotels only?
We start there because it is what we know best, and because a community for everyone serves nobody. If you sell B2B in another industry you are welcome, but most conversations will be about selling to hotels and travel companies.
I am an SDR who just started, is this for me?
You are exactly who it helps most. The whole idea is that the path from SDR to sales leadership happens with company instead of by crashing. No question is a silly question here.
What is sdr.chat exactly?
Besides the community, we build software for commercial teams. They are separate things and you do not need to use anything to be in the group.

Subscribe and we will keep you posted

Leave your email and we send you the calendar link so you do not miss a meetup, plus what we publish about selling to hotels. Nothing else, and you can unsubscribe whenever you want.

Join the sales community of travel

From your first cold email to running the commercial team. Free, and with people who do the job.